7 Maggio 2020 11:03

BcBf: tutti i vincitori dei Bologna Licensing Awards

Nell’ambito dell’edizione virtuale 2020 della Bookfair felsinea sono stati assegnati i premi per la IV edizione dei Bologna Licensing Awards.

La Giuria composta da Cecilia Padula, Senior Director Programming Multibrand, ViacomCBS Italia, Federica Pitascio, Responsabile Programmazione e Marketing TV, Rai Ragazzi, e Ivan Colecchia, Senior Vice President Global Development, Kidz Global, ha così decretato:

  • Best Preschool Licensing Project – Capsule Collection Chicco Miraculous

Brand: Miraculous Ladybug Licensor: Zag Studio Agent: Planeta Junior Partner: Artsana and Leolandia

  • Best Kids Licensing Project for Girls: Barbie by Filippo Laterza for Original Marines

Brand: Barbie Licensor: Mattel Agent: Victoria Licensing & Marketing Partner: Original Marines, Filippo Laterza

  • Best Kids Licensing Project for Boys: Nerf for Scarpe & Scarpe and Scarpamondo

Brand: Nerf Licensor: Hasbro Partner: Easy Shoes, Scarpe & Scarpe, Scarpamondo

  • Best Teen Licensing Programme: Dragon Ball

Brand: Dragon Ball  Licensor: Toei Animation  Agent: Starbright

  • Best Adult Licensing Project: Cioccolato Zaini for Barbie

Brand: Barbie  Licensor: Mattel  Agent: Victoria Licensing & Marketing  Partner: Zaini

  • Best Retail Licensing Project: MTV for AW LAB

Brand: MTV  Licensor: ViacomCBS Consumer Products  Partner: AW LAB

  • Best Kids Licensed Fashion Project: Pink Panther for Monnalisa

Brand: Pink Panther  Licensor: MGM (Metro Goldwyn Mayer)  Agent: WildBrain CPLG  Partner: Monnalisa

  • Best Adult Licensed Fashion Project: La Casa di Carta for Diesel

Brand: La Casa de Papel  Licensor: Netflix  Agent: CAA – GBG  Partner: Diesel

  • Property of the Year: Bing

Brand: Bing  Licensor: Acamar Films  Agent: MDL (Maurizio Distefano Licensing)

  • Property of the Year, Special Mention: Barbie

Brand: Barbie  Licensor: Mattel  Agent:  Victoria Licensing & Marketing

  • Best Kiosk Project: DeAgostini Geo Ranger

Brand: Geo Ranger  Licensor: DeAgostini

  • Best Licensed Publishing Project: Gapchinska for Malia Edizioni

Brand: Gapchinska Licensor: Eugenia Gapchinska Agent: MDL (Maurizio Distefano Licensing) Partner: Malia Edizioni